This exemplary product was created by one mama who simply had a problem and was determined to solve it. Her name is Kim Webb and she is the CEO of Rockin' Green, LLC. She came across a problem when she began cloth diapering her sons... she says, "Everything broke them out in horrible rashes, and did a poor job of cleaning. So I set out to create a laundry detergent that would be gentle on the skin, but tough on stains and funk."

So she set out on a mission and is still pursuing it today! When asked about her job she says, "I spend my days doing product development and marketing. I am usually the person chatting with customers on Facebook or planning our next big contest or promotion." As a down to earth mama who invites kids and dogs into the company offices she has a great respect for all mothers and specifically those who do it alone or while a loved one is deployed calling that the "definition of strength!" When asked where the name came from she laughed and said she wished there was a good story there but it just sort of came to them one night and was a really easy fit for the different formulas of Hard Rock and Soft Rock that they knew they wanted to make (and now Classic Rock... not to mention the new Funk Rock)!
I want you to know that this product is awesome but I want you also to know that the mama behind it is awesome, so I asked her a few personal questions. Her greatest passion in life is her family (she has two boys a 5 yr. old and a 2 1/2 yr. old) and it sounds like they keep her laughing! If there was one thing she could impress upon her sons that they would integrate completely into their lives she said it would be to follow their hearts. "Weather that means doing a job that you love regardless of the pay or the status, or just treating and dealing with people in a way that you know in your heart is genuine." And finally, I couldn't help myself, I had to ask...
"Which is your personal favorite scent?"
"Smashing Watermelons, Yum!"
Kim Webb is committing her life and work to making the world a greener place by providing us with a laundry detergent that is good for the earth, gentle on skin, smells suuuuper yummy but leaves no residue coating the fibers, and gets even the poopiest diapers clean! She is a Mama Who Matters and I would like to encourage you to stand behind her and support this company!